Original Soloflex Poster featuring model Scott Madsen from 1985. Scott Madsen was a teenage gymnast who answered an ad in a small town newspaper, the ad was seeking a model for a new and different kind of home exercise equipment. The machine was Soloflex, the model was Scott Madsen. It was as if the two were made for each other, both sleek, efficient and full of potential. Photography by Aaron Jones and Lis DeMarco. Measures 12×15 inches. Has some wear on edges and small pinholes measures 22″ x 28″